The build log
Notes from the projects I’m working on.
I write about what I’m building, the decisions behind it and what needed another attempt. You’ll receive seven How I work chapters, one a week with an update on what shipped, followed by the build log.
Seven weekly chapters with what shipped, then the build log. No spam; unsubscribe in one click.
In every issue
What the notes cover.
The commercial question
What the business needed and why that priority was worth pursuing.
The product and engineering decisions
How the scope, design and implementation took shape.
The agents’ contribution
Which work moved faster, what needed review and where human judgement mattered.
The result and the next decision
What reached production, what failed and what the evidence changed.
Writing
Notes from recent projects.
Accounts of the projects, including the decisions, implementation and results. I also write about where agents helped and what needed another attempt.
All articles- The one-man band: rebuilding Vouchernaut in 22 daysHow I rebuilt Vouchernaut, the UK voucher site I started in 2016, as fifteen live products in 22 days, doing the product, design, engineering and operations myself while AI agents did the typing.
- The gates are open: a Marathon fan project in three daysHow I built Tau Ceti IV, a three.js map explorer for Bungie's Marathon with a Suno soundtrack, in three days with Claude Code, and why taste can lead a project now, not just technical ability.
- Benson is back: ten days from an empty repository to a relaunchHow I rebuilt Benson, the coupon-extension blocker I first launched in 2022, as a full SaaS platform with a team of AI agents: 44 specs, 836 commits and a launch campaign in under a fortnight.
The build log
Read a project account first
The articles below cover the same ground: what the project needed, how I approached it and what happened after release.


